The Beginning Joy + Justice was born out of a challenging and unprecedented year. Through the COVID-19 global health crisis we are proud to say we have been a source of happiness and positivity. In March of 2020 when our production was held and factories closed, we reached into our core and it was simple... We needed to find a way to make a difference and bring joy to our community. April 2020 kicked off this campaign with a Virtual Art Party. We collected enough donations to print 800 Awaken Joy Coloring Books designed by our founder, Sara. The books were sent to 9 hospitals. The last...
Read more
These times are tough, we can all agree. The weight of schooling decisions, holding space for our children’s mental health, the state of our nation… it’s a lot. I am a firm believer in you look good you feel good – so even if all you want to do is stay under the covers, here are 3 ways to get dressed and calm your nerves.
Read more
Part of the Sara Joy brand foundation and brainstorming collections has been uncovering the “Spark”. Do you love fashion? Do you deeply feel the connection between how clothing looks and how it makes you feel? This spark is what takes something from a material item, a piece of fabric, to an uplifting enlightening garment that can actually change your mood. Join me as I dig deeper into this conversation with Misha Vayner of Your Well Guide.
Read more
At night when I can’t fall asleep, my mind wanders to a trip I took about 10 years ago to Aruba. I visualize the most amazing clearest, sparkling, turquoise waters – so clear that I can actually decipher my pedicure color almost perfectly through the waves. So calm, too. The most peaceful waves, the kind you float on and forget you could actually float away on, after all the sea is open and you’re not in a pool. So clear and sparkly – the sun’s blinding hot rays are glimmering on the water. It’s actually magical. By the time I have gone through thinking about the ocean colors, the feeling of the sun’s warmth, and the floating sensation – I have fallen asleep.
Read more
What does it mean to be resilient? By definition “able to withstand or recover quickly from difficult conditions”. By experience – does getting through Covid count? It does. Here’s why I would describe it as joyful.
Read more
You have your Sarong, now what? Whether you're going for a sunset walk on the beach or grateful for your sitter as you head to the poolside bar, I've got you covered. Oh wait, not traveling anywhere? There's something in here for your backyard too. Check out our top 5 ways to wrap yourself in joy!
Read more
